Archive for September, 2008

Exciting New ZEDO Features

Monday, September 15th, 2008

With summer gone and fall fast approaching, we here at ZEDO are looking forward to the New Year!

 

Your clients are probably already knocking down your door with questions on how well you can target the audiences they are looking for.

 

We have some exciting new features that will make your 4th quarter successful and keep your advertisers and publishers coming back for more.

 

  1. Ad Network Dashboard – Are you tired of logging in to multiple ad networks to get your daily / weekly eCPM in order to optimize your Ad Network delivery?  ZEDO doesn’t think your time should be wasted on such a mundane task and can now do this for you.  Simply give us your login and password, let us know which ad networks you are working with, and we will do the rest.  No more hours wasted trying to dig up this information manually.  And if you would like, we can optimize this for you, making your remnant space more valuable than ever before!

 

  1. Hourly Reporting – Make sure you stay on Target with our new hourly reports!  These reports will show you hourly trends in delivery for the day, yesterday, and the same day last week.

 

  1. SMS Reports – Going on a family holiday or just need a break from the office?  ZEDO can make your trips worry free as we now send our scheduled reports to your mobile phone.  Just let us know when and which number to send it to, and we got you covered. 

 

  1. Ranks Ads / Sequencing – Accurately dictate the sequence of ads a user sees with our new and improved Rank Ads screen with drag and drop functionality.  Visualize the order and make it happen simply and pain free!

 

  1. Ad Hoc Reports – Tired of combining data to make sense of your network stats?  Now ZEDO has a fully customizable, flash based, Ad Hoc reporting system!  Simply drag and drop the requirements of the report and watch your ideal reporting system come to life. 

 

We are excited to make your end of the year as successful as possible.  Our tools, team, and dedication will ensure your success.  

See your business grow every hour…

Tuesday, September 2nd, 2008

Our customer interaction sessions led us to believe that most of our customers want to see how their network is doing every hour. Moreover, they wanted stats to be supported by clear and concise graphs. The enthusiasm customers showed by pouring us with valuable ideas and information, obviously tempted us to deliver what was being asked.

And so we build the “Hourly Impressions (HI)” graph and added it to Home Dashboard as well as Advertiser Dashboard.

This Line graph shows you the number of impressions recorded by your account until the last hour and it keeps updating every hour. It also plots the hourly impressions served yesterday and its corresponding day in the previous week. This will help you to monitor your today’s curve in comparison with yesterday’s and same day last week’s data.

The HI graph on the Home Dashboard displays account level data and includes everything that your account serves.

Home dashboard

The HI graph on the Advertiser Dashboard is displayed when yesterday’s option is selected.

Advertiser

On the Advertiser Dashboard the graph will give the hourly impressions for each of your top 5 Advertisers and will compare today’s data with that of yesterdays and same day last week.

We hope that you will find the new HI graph quite useful. Please write to us and share your thoughts.